Custom Design Process
First things first - When you sign up to work with Wild Coral, you'll be working directly with me :) Yay!
I take on a limited amount of work each month so I can really sink into the process with my clients
and commit without distraction.
The process outlined below is a guideline on what you can expect for all custom work.
I know everyone is different, so following out initial chat I will send through a customised version specific to your project and requirements.
01. Creative Consult
If you're all set with your project details and you are ready to commit to an involved but rewarding creative process then please fill out this form and let's get chatting.
We begin with a chat either via email or a call, even better if we can do it in person. We'll discuss your project and tick off the nitty gritty details so we can make sure we're a good fit. If it's a yes, then I will go ahead and prepare a quote and contract for your approval.
02. Get booked in!
If we're all good to go on the quote and contract, I will send through a deposit invoice for 50% of the project fee and that confirms your spot on the Wild Coral calendar (and I make sure no one else crosses over on that!)
We agree on a start date following which I will send you a working timeline so we're on track with our deliverables
for the duration of the project.
03. Creative Brainstorm
Love this part! Everything about the creative process is a collaboration. I believe my clients know their product and brand best and I live and breathe the creative and technical design side of things. I like to tap into our areas of expertise at all times to make sure we're creating something 100% authentic and exclusive to you.
Either over zoom or an in person meeting, we really sink into the nuts and bolts of the project fleshing out key things like design aesthetic, inspiration and mood, expected outcomes and really honing in on the creative direction for the project.
I work on mood boards to visually illustrate all of our ideas and make sure we're on the same page before moving on
to the design phase.
04. Design Development
Once the creative direction has been set and the visual vibe approved, then I begin to develop exclusive artwork for the illustrations and/or patterns we are working on.
I firmly believe in an iterative and collaborative process when it comes to design so I will be checking in with you
every step of the way. I will rely on you to provide timely feedback and any specifics when it comes to production specs and/or limitations that might impact the approach to design.
05. Tweak + Refine
All custom design projects include two rounds of revisions, the scope of which will be outlined in your contract.
This is where we review and make changes as needed to get things looking spot on aesthetically while making sure all the technical specs are in order for the production side of things.
06. Signed, Sealed + Delivered
This is where we call it quits. Just kidding!
Following sign off on all artwork and final payment, I will transfer over all files in the required formats ready for you to
hit the go button on production for your collection.
There is almost always a chat or two needed once samples come back so I'm always happy to schedule a call to discuss any further requirements you may have to get things to where they need to be.
Once you've launched your product or collection, I'll have a virtual vino cheering you on from my end and also sit back to enjoy the rewards of what I hope would be an amazing experience!
So, are you in?
A little note....
Out of respect for your time and mine, please make sure you are willing to invest what it takes in a custom design process
before we begin working together. I'd love for us to be on the same page from the get-go.
It truly makes for a much happier (and awesome) collaboration!